Virgin Australia Group has launched a two-day frequent flyer redemption sale with every available economy seat on the airline’s domestic network available to purchase, on all flights operated by Virgin Australia departing between December 1, 2021, and March 31, 2022.
In what is Velocity’s largest-ever consumer Reward Seat promotion, millions and millions of Economy Reward Seats with no blackout dates will be up-for-grabs, with Velocity members having until midnight this Tuesday, November 23, 2021, to book.
Virgin Australia expects economy seats to be snapped up, particularly for travel over the popular Christmas and summer holiday period, when more state and territory borders are expected to be open.
Reward Seats will be available for as little as 7,800 Points plus taxes, fees, and carrier charges.
Also, the airline says that up to December 17, 2021, Velocity members will receive a 20 percent discount with Points Booster when they purchase between 1,000 and 100,000 Points,** so members can top up their Points balance, to get to their next reward faster.
As part of an ongoing loyalty offer, Velocity members will continue to earn Status Credits on Reward Seats when they fly on eligible Virgin Australia flights by 31 March 2022, making it easier than ever before to climb the Velocity Status ranks.
Velocity Frequent Flyer chief executive, Nick Rohrlach said Velocity is introducing new and exciting ways to make it easier for members to use their Points.
“This is a Reward Seat frenzy at a scale not seen in our history and our biggest ever Velocity consumer promotion,” said Mr. Rohrlach.
“We’re literally turning every available Economy seat across the Virgin Australia domestic network into a Reward Seat for the next 48 hours. This means we’re essentially making every Virgin Australia domestic aircraft a Points Plane.
“There will be more than five million Reward Seats available from today, for Velocity members to book using their Points, which is great news for our members who are planning on traveling between now and early 2022.
“Velocity members will be able to choose their preferred flight, and any available Economy seat that can be purchased with cash, will also be available as a Reward Seat using Points, and there are no blackout dates – not even for the night before Christmas!
“We’re also extremely focussed on bringing more value to our members, whether that’s through our long list of every day earn partners, or offering some of the lowest-priced redemptions seats in the market.
“Velocity Points make it possible,” he said.
Commenting on the recent shift in Velocity member redemption behavior, Mr. Rohrlach said “We’re seeing a huge positive shift in member confidence as we inch closer to a new normal.
“In the last fortnight, we’ve experienced a phenomenal result from our November Points transfer campaign, with billions of financial services points transferred into Velocity, which is equivalent to pre-COVID levels.
“It’s clear that members are using Points for beach holidays, with flights to Cairns and the Gold Coast more popular for Points bookings than pre-COVID. Unsurprisingly, services between Perth and Broome are more popular than ever for Points redemption bookings, which is consistent with the current WA border restrictions,” he said.
Velocity Frequent Flyer has more than 10 million members and has launched a number of promotions to reward loyalty since the Virgin Australia Group was re-launched last year, including extending all Velocity Platinum, Gold, and Silver memberships until at least June 2022.