Which are North America's best ranking airlines?

Jerome Greer Chandler

By Jerome Greer Chandler Wed May 11, 2016

The respected J.D. Power 2016 North American Airline Satisfaction Studyâ„  concludes passenger satisfaction climbed to a ten-year high as the result of better in-flight services and a “growing acceptance of extra fees.” Lower fares, less frequently lost luggage and better on-time arrivals didn’t hurt passenger assessment either. 

That said, “The perception of the airline experience still has a lot of room for improvement,” says Rick Garlick, J.D. Power’s global travel and hospitality practice lead.

The company measured satisfaction by assessing passenger perception of cost and fees, in-flight service, boarding/deplaning/baggage, flight crew, check-in and reservations and aircraft. The study is pegged to responses from 10,348 passengers who flew North American airlines between March 2015 and March 2016.

Key findings include:
-    Airlines have made a concerted effort to improve the overall passenger experiences by enhancing product and service offerings;
-    Passengers are more tolerant these days of paying ancillary fees for things like extra legroom;
-    Social media is the feedback tool of choice for passengers, especially business travelers;
-    Business flyers are more satisfied than leisure travelers.

As for how the so-called “traditional” carriers rank, passengers put Alaska Airlines at the top of their list for a ninth consecutive year. Delta Air Lines was second. In the low-cost arena, JetBlue placed first, this for the 11th year running. Southwest Airlines was second, most notably in terms of how flyers rated flight crews and aircraft.
 

Read: Millions heading for, or traveling within America to face chaos

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