Christmas Spirit

Geoffrey Thomas

By Geoffrey Thomas Tue Dec 17, 2013

Christmas is alive and well – at least in Canada where low cost airline Westjet has thrilled passengers making their wishes come true.

Passengers on a flight from Toronto to Calgary talked to a “digital Santa” after their boarding passes were scanned and he asked them what they wanted for Christmas.

Nineteen hidden cameras captured the passengers confiding their Christmas wishes and the passengers all thought this was a bit of fun and nothing would ever come of it.

Think again, because behind the scenes 150 “Westjetters” were ready to move.

As the flight took off the army of workers along with WestJet’s partners Best Buy Canada, Calgary International Airport Authority, Toronto Pearson International Airport and John C. Munro Hamilton International Airport went to work.

All the wishes were sourced from socks and underwear to flat screen TVs and beautifully gift wrapped and delivered to Calgary International Airport.

Passengers were stunned upon arrival when a festively decorated baggage carousel came to life and instead of suitcases the gifts they had asked for merely hours before appeared.

Passengers were in tears and the joy was extraordinary.

“This year, we wanted to turn our holiday campaign into a tradition by doing something that's never been done before," said Richard Bartrem, WestJet Vice-President, Communications and Community Relations. 

"Inspired by the notion of real-time giving, we wanted to surprise our guests with meaningful, personalized gifts when they least expected them. Being able to show our guests how much we care with gift-giving, a tried and true holiday tradition, resonates with WestJetters as much as our guests."

The video of the event has now recorded 30 million hits on Youtube!

Have questions or want to share your thoughts?

Comments

No comments yet, be the first to write one.

Latest news and reviews

View more
Air India Phuket-Delhi flight hit by turbulence, crew hospitalised
Airline News

Air India Phuket-Delhi flight hit by turbulence, crew hospitalised

Aug 4, 2026

Airline Ratings
Vietjet named one of Asia's best employers for a sixth straight year
Airline News

Vietjet named one of Asia's best employers for a sixth straight year

Aug 4, 2026

Airline Ratings
The Boeing 737 MAX 7 is finally certified. The strange part? Almost nobody wants it.
Airline News

The Boeing 737 MAX 7 is finally certified. The strange part? Almost nobody wants it.

Aug 3, 2026

Josh Wood
Air New Zealand's Skynest is now on sale
Airline News

Air New Zealand's Skynest is now on sale

Jul 27, 2026

Josh Wood

Featured articles

View more
STARLUX unveils iconic AIRSORAYAMA robot safety video
Airline News

STARLUX unveils iconic AIRSORAYAMA robot safety video

Jul 23, 2026

Airline Ratings
Which airline is the safest in India?
Airline News

Which airline is the safest in India?

Jul 16, 2026

Sharon Petersen
Which airline is the safest in Indonesia?
Airline News

Which airline is the safest in Indonesia?

Jul 10, 2026

Sharon Petersen
Cabin safety will lead the agenda at IATA WSOC in Istanbul
Industry News

Cabin safety will lead the agenda at IATA WSOC in Istanbul

Jul 24, 2026

Airline Ratings