AnadoluJet is a Turkish airline that functions as a low-cost subsidiary of the renowned Turkish Airlines. Established to provide economical travel options, the airline serves to expand access to air travel across the region. With its operational hub situated in Ankara, AnadoluJet strategically exploits the geographical positioning of Turkey to cater to both domestic and nearby international destinations. The inception of AnadoluJet was aimed at easing the burden on main airports, leveraging underutilized airports, and enhancing regional connectivity. The fleet of AnadoluJet is composed of a range of aircraft optimized for short to medium-haul flights. This configuration allows the airline to offer frequent services and maintain flexibility in flight schedules, which is ideal for budget-conscious travelers looking for reliable, timely services. In line with its parent company's reputation, AnadoluJet commits to safety and operational efficiency, constantly updating its fleet to keep up with technological advancements and environmental considerations. This modern fleet supports the airline's mission to provide affordable, accessible, and reliable transportation. In terms of services, AnadoluJet adopts a no-frills model that focuses on the essentials of air travel to keep fares low. However, passengers still enjoy a comfortable travel experience with options to purchase additional services a la carte. This business model appeals particularly to price-sensitive customers who prefer paying only for the services they need. For more convenience, the airline offers online booking, check-in services, and a customer support team to assist travelers with their queries and travel needs. Through strategic service delivery and alignment with market needs, AnadoluJet continues to grow its customer base and market reach within the aviation industry.