Turkish ad wins hearts

by AirlineRatings.com staff
619
April 29, 2014

Four young stars of Turkish Airlines’ new ad campaign have stolen the hearts of millions and are enjoying their fame according to the Dailysabah.com.

**See the full video below**

Apparently their lives and dreams have been completely transformed, but they are not complaining about the attention according to Dailysabah.com reporter Ozlem Sakin.
Ozlem takes up the story.
The ad campaign first aired for National Sovereignty and Children’s Day celebrated in Turkey on April 23 immediately become a hit as it charmed a nation and even led to a tear or two. While Turkish Airlines’ previous campaigns included prominent names such as Argentinean footballer Lionel Messi and U.S. basketball player Kobe Bryant, this time children were the stars.
The shooting took place at Imecik, a village in Mediterranean Antalya, lasting three months and was shot by the talented advertising director and winner of the prestigious 25th Crystal Apple Awards in Turkey, Bahadir Karatas. The village children were photographed and four of them – three boys and a girl – were chosen to star in the campaign that is now one of the most watched videos online.
Kerim Ardic, known as “Shorty” among his friends, is seen saluting an airplane. He told TV reporters and journalists who visited the village after the ad aired, he now wants to become a pilot when he grows up and added, “I have to attend my classes and do my homework first.” He also noted his friends at school congratulated him on the ad and he is happy to be on TV.
His father, who makes a living out of stock breeding in the village, said Ardic’s classes are suffering as a result of the shoots, so they will ensure that he focuses more on school.
Similar to Ardic, Oguzhan Yavuz also said he now wants to become a pilot. “We went to Istanbul for the shooting and it was the first time I got on a plane. I loved it and I also got to talk to the pilots,” said Oguzhan.
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